Episode 84 – BookPerk, Co-Writing, and the Post-Content Era

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Question of the Week:

What value do you think Amazon is getting out of its latest retail venture? Would you want one in your city? Why or why not?

Councilman Elect Jim Kukral and Marshmallow Elect Bryan Cohen reunited for the latest episode of the show. After re-featuring Patron Susan Illene and her book Stalked by Flames ( http://amzn.to/1Q80kFr ), the determined duo took on tips about promoting sequels, co-writing, and using video marketing. News stories focused on the passing of a self-publishing godfather, HarperCollins’ acquisition of The Midlist, Amazon’s purge of books using certain keywords, opinions on Amazon Books, and whether or not we’re living in the “post-content era.” This week’s Question of the Week: What value do you think Amazon is getting out of its latest retail venture? Would you want one in your city? Why or why not?
What You’ll Learn:
  • How Jim fared with his city council election
  • What you should do to publicize your sequel
  • How Joanna Penn and J. Thorn co-wrote a book
  • Five ways to incorporate video into your marketing
  • How Dan Poytner impacted the evolution of self-publishing
  • Why HarperCollins acquired The Midlist
  • The reasoning behind Amazon’s purge of thousands of books
  • What customers and bookseller think about Amazon Books
  • Why Jim thinks content is still king
Links:
Question of the Week:
What value do you think Amazon is getting out of its latest retail venture? Would you want one in your city? Why or why not?

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