Episode 36 – Ghostwriting, Subscriptions and Indie Pulp

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Without sound effects or background noise, Jim and Bryan discussed stories related to Hachette’s direct experiment and the recent Zoe Suggs ghostwriting controversy. Before they got to that, Bryan offered free review copies of his Ted Saves the World audiobook and Jim discussed the new deal for a ticket to Author Marketing Live’s virtual event. This week’s tips included authorpreneur action steps from Joanna Penn, the keys to a great book launch page, and how you can create a bestselling outline. In the news, we talked about sales rank metrics, the new pulp movement for indies, an individual author subscription idea, BookBub’s new Author Follows feature, the controversy behind the book Girl Online, and Hachette’s direct selling efforts on Twitter. This week’s two-part Question of the Week: If you found out a book you just bought was ghostwritten, how would you react? If you were Jim, what would be some ways you’d have a good time during the show while also providing value to Sell More Books Show listeners?

What You’ll Learn: 
  • How to get a gift review copy of Bryan’s book
  • What you’ll get as part of the deal for Jim’s virtual event
  • Joanna Penn’s tips for building up your author business
  • How to construct the perfect book launch page
  • What the best book outlines have in common
  • When KU borrows impact sales rank
  • Why the new world for indies is similar to the early 1900s
  • What one author suggests could fix KU
  • How to apply a new feature BookBub is offering
  • Why Zoe Sugg’s true fans likely won’t care about the scandal
  • What Hachette is and is not doing to sell more books
Links: 

Bryan’s Thunderclap (http://thndr.it/1ybXycF)

Jim’s Author Marketing Live Virtual Event (http://authormarketinglive.com/)

Penn-t Up Progression (http://rockingselfpublishing.com/episode-76-joanna-penn-talks-business-authors/)

Out to Launch (http://www.yourwriterplatform.com/book-launch-page-must-haves/)

The Million Dollar Outline (http://www.thecreativepenn.com/2014/12/05/million-dollar-outline-david-farland/)

Sales Rank Specifics (http://www.selfpublisherbibel.de/test-how-amazons-algorithms-really-work-myth-and-reality/)

This New/Old House #1 (http://www.thepassivevoice.com/12/2014/amazing-times/)

This New/Old House #2 (http://www.thepassivevoice.com/12/2014/the-new-world-of-writing-pulp-speed/)

Thoughts on Amazon Subscriptions (http://techcrunch.com/2014/12/05/kindle-needs-a-subscribe-to-author-button/)

Following the Bub (http://unbound.bookbub.com/post/104110007985/announcing-bookbub-author-follows)

Zoella-mentary #1 (http://hellogiggles.com/zoe-sugg)

Zoella-mentary #2 (http://the-digital-reader.com/2014/12/08/youtube-star-zoella-suggs-debut-novel-written-6-weeks-someone-else/)

Zoella-mentary #3 (http://www.dailymail.co.uk/news/article-2865736/Vlogging-star-Zoella-quits-internet-admitting-used-ghostwriter-bestselling-debut-book.html)

Hachette Test #1 (http://the-digital-reader.com/2014/12/05/hachette-ebookstore-go-head-head-amazon-wont-launch/)

Hachette Test #2 (http://the-digital-reader.com/2014/12/08/hachette-confirms-demise-ebooksforall-anti-kindle-ebookstore/)

Hachette Test #3 (http://the-digital-reader.com/2014/12/08/hachettes-partnership-gumroad-sell-print-books-wont-amount-much/)

Hachette Test #4 (http://www.hachettebookgroup.com/_b2c/media/files/08-12-2014/2014-12-08_Hachette_Gumroad_Partnership.pdf)

Hachette Test #5 (https://medium.com/@shl/hey-hachette-welcome-to-gumroad-6c758d7697fd)

Question of the Week: If you found out a book you just bought was ghostwritten, how would you react? If you were Jim, what would be some ways you’d have a good time during the show while also providing value to Sell More Books Show listeners?

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