Episode 238 – Revitalizing, Repurposing, and Realistic Consequences (with Alex Newton from K-Lytics)

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Question of the Week: Have you, or would you ever, write a book into a genre you knew wasn’t selling that well? And if so, why?

Would you knowingly write a book in a poorly selling genre? Jim welcomes his cohost Alex Newton from K-Lytics. This week’s winner of the Happy Book Reviews feature is Katherine Bogle. Jim thanks the featured Patrons: Achieve Anything In Just One Year, Dead Still, and The Busy Busy Author: Writing Faster and More Efficiently to Fit Around your Busy Life. The Hot Tips this show are why you need a good quality author photo, what path do readers take to find your titles and become superfans, and how a good author bio can strengthen your brand. The big News stories for the indie author world this week include how audiobooks are taking off in Canada, how will a mega-store closure affect traditional publishing, why tiny niche markets can be great for sales, what is Kobo gaining by working with Walmart, and an author success story on rebranding and revitalizing. Question of the Week: Have you, or would you ever, write a book into a genre you knew wasn’t selling that well? And if so, why?

What You’ll Learn:
  • Why you need an author photo and how to get a good one
  • What journey readers go through and how you can help them along the way
  • Why the right author bio can make a big difference
  • How audio is growing in Canada
  • How traditional publishing might react to the closing of a mega store
  • How one author broke through a tiny niche for great sales
  • What Kobo has to contend when working with Walmart
  • What rebranding and revitalizing did for one author’s career
Links:
Question of the Week: Have you, or would you ever, write a book into a genre you knew wasn’t selling that well? And if so, why?

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