Episode 112 – The USA Today List, Author Value, and Literature Map (with Michael Lister)

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Question of the Week: Do you think indie authors pricing books at 99 cents and free has hurt the industry? Why or why not?

Michael Lister joined the show in our latest Lab segment about the USA Today Bestseller List. Bryan and Jim also took on a trio of tips and six news stories in the self-publishing world! After thanking Michael (who was also our featured patron with his mystery box set: http://bit.ly/6jjmyst ), our illustrious hosts spoke on finding more ad targets, building up a base of readers, and spending money on Fiverr. They also touched on stories about Kobo’s new customer acquisition, the plight of the trad pub author, non-compete agreements, whether low prices devalue authors, AI book marketing, and Ellora’s Cave’s latest threat. This week’s Question of the Week: Do you think indie authors pricing books at 99 cents and free has hurt the industry? Why or why not?
What You’ll Learn:
  • How to make a run for the USA Today Bestseller List
  • How to find more authors to target on Facebook
  • One author’s strategy to build up a fan base
  • What to use and NOT use Fiverr for as an author
  • Kobo’s next customer acquisition source
  • Why some trad pub authors aren’t finding success
  • The perils of the non-compete agreement in contracts
  • Why Porter Anderson thinks authors have devalued themselves
  • Why Artificial Intelligence could signal the next wave in author marketing
  • Ellora’s Cave’s next potential lawsuit target
Links:
Question of the Week: Do you think indie authors pricing books at 99 cents and free has hurt the industry? Why or why not?

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