Author: SMBS Team

Episode 315 – Amazon Ad Challenges, Maximizing Energy, and Building Your Email List Still Works

Posted on by SMBS Team

What is one thing you could do to enhance your marketing, publishing, writing, or service that would also increase your energy (i.e. you really like doing it!)?

What is something that you could do to enhance your marketing, publishing, writing, or service that would also increase your energy (i.e. you really like doing it!)? Bryan’s 5-Day Amazon Ad Profit Challenge is live and its not to late to join, check it out. Claire gave us a 20% off coupon for her Story Alignment Course which is code SMBS don’t let it go to waste! This week’s Super Charger Story Course Winner is Connie B. Dowell. Thank you to our featured Patrons – Carnal, Character Sketch & Color, and The Perfect Death. The Top Tips of the week include how popular authors are using Instagram and Twitter to help promote new book releases, what special offers Print on Demand service Ingram Spark is running, and what new software you can use to polish up your grammar in your online writing apps. The 5 News stories that matter most to indies this week include why indies might find this a good time to go wide, how regular email contact with your readers can be a more affective way of advertising than social media, what very quiet landmark deal was made between Apple and Kindle, are print books being considered an essential during this time, and who you can contact to help you understand Amazon Ads and make them seem less intimidating. Question of the Week: What is one thing you could do to enhance your marketing, publishing, writing, or service that would also increase your energy (i.e. you really like doing it!)? read more

Episode 314 – $50k Months, Student Books Shine, and Taking Money to Make Money

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At this stage in your author career, are you trying to improve your ROI or scale up your existing ROI? (And remember, you can only choose one or the other)

Only choosing one, at this stage in your author career, are you trying to improve your ROI or scale up your existing ROI? Bryan’s 5-Day Amazon Ad Profit Challenge is back on April 13th don’t miss it! Claire also hinted to us that she will be putting another workshop together! This week’s Super Charger Story Course Winner is Darren Sapp. Thank you to our featured Patrons – The Last Verdict, Divorced Dad: Kids are Forever, Wives are Not, and Sanyare: The Last Descendant. The Top Tips of the week include where you can find some financial help during this time of crisis, why you should limit or force yourself when it comes to being creative, and how this might be your time to dip your toes into Facebook ads. The 5 News stories that matter most to indies this week include how you can not only order your favorite fast food with Postmates but a book as well, what Amazon is now doing about pre-orders and delays, which horror and thriller author achieved a four-figure profit with Amazon Ads, what genre of books are are seeing a spike in sales, and who reached dolphin status of 50k sales in one month? Question of the Week: At this stage in your author career, are you trying to improve your ROI or scale up your existing ROI? (And remember, you can only choose one or the other) read more

Episode 313 – Author Rank, Book Sales Up, ACX Taketh Away

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Putting yourself in the shoes of early ACX, what could you give away or take a loss on now that might help you to build your audience later?

What is something that you as an author could “take a loss on” now that could possibly build your audience later on? Bryan’s 5-Day Amazon Ad Profit Challenge is back on April 13th don’t miss it! Get a story alignment consultation with Claire to get your story fixed up and save $149 through April 4th when you use the code FOURFOUR. All the links for these will be available to you. This week’s Super Charger Story Course Winner is Chez Churton. Thank you to our featured Patrons – Jaded: Luke, Hook’s Daughter: The Untold Tale of a Pirate Princess, and How to Pick Up Women with a Drunk Space Ninja. The Top Tips of the week include how starting a daily blog might keep your creative brain rolling and keep you from feeling burnt out and ready to quit, why readers are saving nineteen dollars and ninety-eight cents with Amazon, and how bad reviews can possibly help your books sell. The 5 News stories that matter most to indies this week include how accurate are the numbers in the Bookstat list, what Amazon is now replacing with Amazon Charts Top 20 Books, what novelists are doing on social media to promote their colleagues during this time of cancelled book tours, what genre of books are rising in sales and which aren’t, and where are Amazon promo codes going? Question of the Week: Putting yourself in the shoes of early ACX, what could you give away or take a loss on now that might help you to build your audience later? read more

Episode 312 – Extra ACX Royalties, Free Scribd, and the End of the Embargo

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What are some ways that you feel like you as an author could help your readers handle this crisis?

With the current crisis going on, as an author what are some things you may be able to do to help your readers out? On today’s show Bryan is joined by Alana Terry, a Christian suspense writer and teacher for authors on paid advertising. They want to wish everyone peace an good health during these times! Alana has her course up as a pay what you can and a portion of the proceeds will go to helping out during this time of the Covid-19. Be sure to check out Claire’s free supercharge your protagonist workshop, she also has a sale right now on her story alignment consultation so be sure to also check that out and use the code FOURFOUR by 4/4/20. All the links for these will be available to you. This week’s Super Charger Story Course Winner is Liberty Speidel. Thank you to our featured Patrons – Get it Done, The House, and Dark as the Grave. The Top Tips of the week include how taking the sidebar from your blog can help you start up your author website, what you can gain from using a writing prompt regularly, and how easy it is to turn your book into the latest EPUB 3.0 format with Daisy.org. The 5 News stories that matter most to indies this week include how PublishDrive is making it easy for authors to publish your print and digital and audiobook formats, why something as simple as asking readers to review your books can make a huge difference, whats causing Macmillan to abandoned its unpopular ebook embargo, who is announcing that their entire library of ebooks, audiobooks, and magazine articles will be free for 30 days, and ACX is doing to help out due to the impact of Covid-19 to the creative community. Question of the Week: What are some ways that you feel like you as an author could help your readers handle this crisis? read more

Episode 311 – Working from Home, Vanishing VAT, and Knowing Your Numbers

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When you work from home, do you have any routines to make you feel like you have transitioned to the professional period of your day or do you just get into it and mix it up?

When working from home do you have a certain routine that helps you “get out of your pajamas” and start your work day? If so, what is it? Today is the final day of Bryan’s Blurb Bonus Package with Best Page Forward so make sure to check it out and H. Claire Taylor has a free chat on April 2nd talking about supercharging your protagonist, there are only 10 seats available so grab yours soon! This week’s Super Charger Story Course Winner is Blaine Moore. Thank you to our featured Patrons – Thawed: CRYERS Book 1, How To Drive Your Next Car Deal: The How-To Guide To Negotiating A New Car Deal, and The Tilt. The Top Tips of the week include how being quarantined may lead you to writing your best work like Shakespeare, why “writing crap” is a common tip amongst successful romance authors, and how putting on some pants can encourage you to get to writing. This week’s honorable mention goes to Amazon being flooded with coronavirus books. The 5 News stories that matter most to indies this week include what is the future of coronavirus vs authors, publishers, and booksellers, how learning the skills of publishing and web designing can save you lots of money, why British company DeepZen is already ahead of the game, why the UK government is saying goodbye to the 20% VAT, and what finding your niche can do for your book sales according to children’s book author Melissa Torres. Question of the Week: When you work from home, do you have any routines to make you feel like you have transitioned to the professional period of your day or do you just get into it and mix it up? read more

Episode 310 – Doom Lit, The Big 4, and Prison to Market

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If you could create your own subgenre based on events of the last calendar year, what would it be?

The last calendar year has been filled with many different events, say you could create a subgenre based on a specific one, what would it be? Bryan has a Sell More Books Forever Webinar this Thursday so be sure to check it out and H. Claire Taylor has a pre-order up for a new pen name! This week’s Super Charger Story Course Winner is S. A. Schneider. Thank you to our featured Patrons – Where The Leaves Wither, The Three Story Method: Foundations of Fiction, and 5 Numbers of Destiny. The Top Tips of the week include why calculating math might be worth it for your read-through rates, how your not so happy ending books can partake in the hottest new literary genre, and why to start thinking about copywriting. The 5 News stories that matter most to indies this week include how to make your non-writing tasks a bit easier, what is causing the Big 5 to possibly turn Big 4, why you should consider alternate plans when it comes to the London Book Fair, how tweaking and relaunching ‘failed’ books may start to earn you some money, and how Indie author M.R. Mathias went from being in a Texas prison to writing dozens of books that have totaled over $1 million through amazon book sales. Question of the Week: If you could create your own subgenre based on events of the last calendar year, what would it be? read more

Episode 309 – IngramSpark, Coronavirus, and Harley Quinn

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What are you going to do to market your books in the second quarter of 2020? If you try something outside of your usual comfort zone, what will it be?

The first quarter of 2020 is almost over, what will you be doing in the second quarter of 2020 to market your books? Maybe something out of your comfort zone? Bryan mentions that he will be having a book description webinar coming soon and H. Claire Taylor is recruiting people for her new class. Be sure to check out Kirsten Oliphant’s Launch Class. This week’s Super Charger Story Course Winner is Dan Thompson. Thank you to our featured Patrons – Woodpecker Wars: Celebrating the Spirituality of Everyday Life, Taking Charge: Making Your Healthcare Appointments Work for You, and The Final Arrangement. The Top Tips of the week include what is causing Indies to give up on google, how you can use content marketing to market not only non-fiction but also fiction, and why your best promotional tool is your readers themselves. The 5 News stories that matter most to indies this week include how Hachette’s 2019 revenue increased by 5% over 2018’s revenue, why Publishers Weekly believes Amazon Publishing has come out on top, how authors can learn from the marketing mistakes from the movie Birds of Prey, what is being done about book scams starting on April 27th, and why Hachette, Amazon, HarperCollins, Simon & Schuster, Macmillan, and Penguin US are all pulling out of the London Book Fair. Question of the Week: What are you going to do to market your books in the second quarter of 2020? If you try something outside of your usual comfort zone, what will it be? read more

Episode 308 – Chris Fox Kickstarter, Productivity, and Howey Returns

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If money weren’t a concern, what wild and fun activity would you want to try to promote your book? And how would you get started?

What crazy and fun way would you try to promote your book if money wasn’t a concern? How would you go about it? Bryan announces that he is going to be getting back into non-fiction this year and H. Claire Taylor shares with us that she has been putting up medium posts on author and story strategy as well as writing productivity. This week’s Happy Books Review Winner is Darren Sapp. Thank you to our featured Patrons – Nolan Walker And The Superiors Squad, Journaling Power: How to Create the Happy, Healthy Life You Want to Live, and WordPress Security 101: How to secure your website against hackers. The Top Tips of the week include how to look out for yourself to prevent getting scammed, what Matthew McCreary’s five step process is to writing a book, and where you can find the best apps for writing projects. The 5 News stories that matter most to indies this week include why authors in the US income will continue to decline, how your biggest obstacle when it comes to writing productivity may just be yourself, how self-publishing can lead to more money and flexibility, what you can do to get your short piece of fiction shared with the public, and why Indie author and mentor Chris Fox funded a role-playing game version of his bestselling space fantasy series that is now over 133% funded. Question of the Week: If money weren’t a concern, what wild and fun activity would you want to try to promote your book? And how would you get started? read more

Episode 307 – Wordslingers, North Dakota, and Not Sucking

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f you could adapt a story of yours into any other medium, what would it be and why? What challenges do you think you’d face as part of the translation?

What challenges do you think you’d face as part of the adaption if you could acclimate a story of yours into any other medium, what would it be and why? Bryan and H. Claire Taylor are feeling very grateful to be able to talk to all the listeners every week whether it be diving deep into some big controversy or diving deeper into ideas relating to self-publishing. This week’s Happy Books Review Winner is Ethan Jones. Thank you to our featured Patrons – Removed, A Curse upon the Saints, and If You Give a Guy a Beer. Tickets are available for Self Publishing Live. The Top Tips of the week include how to get the most out of any author conference, why scheduling time to write is so important, and how getting your books into a library can create a domino effect. The 5 News stories that matter most to indies this week include how you can hire the right person for the job using self-publishing service providers, why self-publishing is also learning publishing and marketing for yourself, how to get books in the mail that you might have never considered, how learning to master ads will help you not suck at marketing, and where you can find a new documentary about self-publishing. Question of the Week: If you could adapt a story of yours into any other medium, what would it be and why? What challenges do you think you’d face as part of the translation? read more

Episode 306 – Diversity, Dictation, and Writing For Happiness

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How do you think the writing world will change when AI learns to write a novel that’s indistinguishable from human novels?

When AI learns to write a novel that’s identical from human novels, how do you think that the writing world will shift? Bryan and H. Claire Taylor are getting things done and checking things off of their to do lists. This weeks Happy Books Review Winners are Jon Auerbach & Bethany Tucker. Thank you to our featured Patrons – One Survivor, Citizen Second Class, and Jasper Kaine. The Top Tips of the week include why you should have a copyright notice and a reservation of rights, why to consider donating a copy of your children’s book to Diverse Book Finder, and how to give your print books a new look. The 5 News stories that matter most to indies this week include what new technology will be affecting the writing world, how we know that the author business is continuing to grow, which transcription service is the best fit for you, why many people are not happy about how Barnes & Noble and Penguin Random House celebrated Black History Month and how author Jayne Hawke recovered from burnout. Question of the Week: How do you think the writing world will change when AI learns to write a novel that’s indistinguishable from human novels? read more