Episode 47 – Middlemen, BookBub Analysis, and Real Authors

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Bryan and Jim started with two big announcements. Bryan is opening up a multi-author Facebook event for April, and authors can apply at bryancohen.com/pitch. Jim and Bryan will both be on hand at the PubSense Summit in Charleston, SC in March. The traveling troubadours discussed three tips on book cover split testing, blog post topics, and mobile marketing. They also touched on bookstore crowdfunding, the theoretical purchase of Nook by Google, trad pubs skipping over agents, if self-publishing makes you a real author, and trad pubs going direct. Question of the Week: Are you a real author if you self-publish? Why or why not? (Note: Jim says he refuses to do episode 48 unless we get 100 comments)
What You’ll Learn: 
  • How you can be a part of Bryan’s next multi-author Facebook event
  • Where you can meet Jim and Bryan in March
  • How split-testing your covers could lead to more book sales
  • 54 different kinds of blog, podcast or video posts
  • Ways to get in touch with readers through mobile platforms
  • Why Bryan thinks BookBub rejected him again
  • What one book store did to stay in business
  • Why Google buying Nook would be a good idea
  • How some trad pubs are finding new authors
  • What Michael Kozlowski thinks about indie authors
  • How Digital Book World called trad pubs out on direct sales
Links: 
Question of the Week: Are you a real author if you self-publish? Why or why not? (Note: Jim says he refuses to do episode 48 unless we get 100 comments on episode 47)

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